About APEX
What the app does and how to get the most from it
APEX is the ultimate marketplace and portfolio tracker for high-performance supercars, hypercars and modern classics. It brings together a curated catalogue of the world's most desirable cars and tracks their live market values, price history and auction activity in one place — so enthusiasts, collectors and investors can research, compare and act with confidence.
Built for people who care about cars as much as numbers, APEX turns scattered listings and fragmented data into a single, clear picture. Whether you're hunting your next investment, managing a growing collection, or simply following the models you love, the platform surfaces the moves that matter: which cars are rising, which are cooling, and where the smart money is heading.
APEX is built by a small team of automotive enthusiasts, data engineers and designers obsessed with both performance cars and clean, honest data. We're constantly refining the catalogue, the pricing models and the tools to make the market easier to navigate — and we'd love to hear from you. Everything here is an estimate and a pointer, never financial advice.
Questions or feedback? Get in touch.
Founder
Arash Farboud
Arash Farboud is the founder of Arash Motor Company, the boutique British supercar manufacturer behind the Farboud GT, GTS, AF-8 and AF-10. For over 25 years he has designed and built hand-crafted performance cars from his workshop in Newmarket, Suffolk — inspired by a chance encounter with a Porsche GT1 Le Mans racer that sparked a lifelong mission to create his own supercars.
APEX is the natural extension of that passion: a platform built by a manufacturer and collector who understands the market from the inside — what drives value, what makes a car special, and what it takes to turn an enthusiast's dream into reality. Arash brings real-world experience from the factory floor to the data behind APEX, giving members insight they won't find anywhere else.
Meet APEX
A guided tour of the platform
Market
Your live dashboard of the supercar and classic market. See total market value, the 30-day average move, and how many cars are rising right now, plus a curated feed of today's top movers.
Use it as your daily pulse check — a quick glance tells you whether the market is heating up or cooling off.
Trends
Deeper analysis: the market-cap index over time, the split between rising, stable and declining cars, and breakdowns by category and manufacturer so you can see which segments are moving.
Spot the segments leading the market before they show up in the headlines.
Invest
Tell it your budget and it surfaces cars in that band with price history, performance and a 'when to buy' read on whether now is a good entry point.
Treat it as research, not a guarantee — always do your own diligence before buying.
Browse
Search and filter the full catalogue by name and category to dig into any car's detail page — specs, price history, similar cars and more.
Following
Follow cars to build a personal watchlist. You'll get an email nudge when a car you follow is flagged as selling soon on an auction site.
Follow the cars you'd actually buy — that's the list worth getting alerts on.
Fantasy Garage
Build your dream collection with no budget. Pick the cars you'd own if money were no object and admire them in your fantasy showroom.
My Garage
Track the cars you actually own: purchase price, mileage, colour and notes, set against live market values so you can see your portfolio's gain or loss at a glance.
Add your purchase price when you list a car so your gains stay accurate over time.
Alerts
Set price alerts — 'tell me when this car drops below £X' or 'rises above £X'. Triggered alerts are flagged so you never miss a move.
Live auction indicator
A small badge on car cards and detail pages shows when a model has live listings right now across Bring a Trailer, Classic.com, Collecting Cars, PistonHeads and AutoTrader. It shows a count (e.g. '3 live'), turns red and reads 'ending soon' when a listing finishes within 24 hours, and is tappable to open the listing.
A background scan refreshes these roughly every couple of hours — it's a helpful pointer, not a live feed, so always confirm on the auction site before bidding.
Friendly advice
Only ever invest money you can afford to have tied up — classics and supercars are illiquid and values swing.
Buy the best example of a model you can stretch to, not the cheapest of a pricier one — condition drives value.
Provenance, originality and documented history matter as much as the spec sheet.
Set alerts on the cars you'd actually buy so you're ready to move when the price is right.
APEX is an information tool. Prices, trends and auction indicators are estimates and can be wrong — always verify on the source site before making any decision. Nothing here is financial advice.